creative direction for industry leaders at the point of incline in their business and careers
why
creative…
At my core, I’m a Visual Merchandiser. I love to create visual storylines, whether in-store or on set. As a Fashion Merchandising professor and creative entrepreneur, I’ve spent my career studying and researching trends in the fashion and beauty industry. I’ve taught courses on ‘Fashion Promotion and Marketing’, ‘Fashion Entrepreneurship’, and ‘Visual Merchandising’. My visual work and floorsets have been featured on the sales floors of luxury retailers Saks Fifth Avenue, Neiman Marcus and Nordstrom.
I decided to leave the classroom in 2022 because I saw a need in the marketplace for entrepreneurs to get clear on their product offerings and create media in line with their sales goals. As someone who studies mania and fandom in luxury retail, when hired for styling assistance or creative direction on a photo shoot, my focus is typically on creating media that moves the viewer to click on a link or make a purchase.
portfolio
rates
-
Single session: $1050
*Perfect for media and/or speaking engagement.
Includes:
Custom Pinterest mood board creation.
2-hour in-store service for clothing selection
Coordination with social media team to plan photos and video needs of the event
2-hour styling help on the event day.
Work with social media team post-event to go over placement of media on website and social media platforms
-
Quarterly: $2500
Quarterly service for those participating in multiple events in a specific amount of time.
*Perfect for media personalities and those hosting events/large meetings on a regular basis.
Includes:
Custom Pinterest mood board creation.
Monthly meeting to discuss style goals and plan monthly wardrobe calendar
4-hour in-store service for clothing selection
2-hour styling help on the event days.
-
Photoshoot Styling: $3500
Includes:
Custom Pinterest mood board creation.
4-hour in-store service for clothing selection
Assistance in scouting the shoot location
Assistance in creative direction and partnering with photographer on vibe and feel of the shoot
4-6-hour styling help on the day of the shoot
Coordination with social media team to plan photos and video needs of the event
Work with social media team post-event to go over placement of media on website and social media platforms
Let’s work together.
Interested in working together? Fill out some info and I will be in touch shortly! I can't wait to hear from you!